The "Pirates" logotype and flag graphic are the visual identity for the Whitworth University intercollegiate athletics program. These identity elements, as described in the Whitworth Pirates Logo Standards Manual (PDF), should be used in all materials representing the intercollegiate athletics program as well as individual sports.

The visual identity was created using specialized design software and expertise; no attempt should be made to reproduce any of the identity elements independently. The university communications office or the sports information director will produce any publications using the Pirates logo or, when necessary, will work with outside vendors to create materials using the logo.