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Whitworth University Visual Identity Standards

Whitworth University's logo and other visual elements serve as an important graphic representation of the college. Together, these elements create a visual identity that shapes the way the institution is perceived by internal and external constituents and by the public. Used consistently as intended, this visual identity reinforces Whitworth University's mission and institutional goals while providing a sense of unity to the campus community. Whitworth's Visual Identity Standards Manual (PDF) describes general rules for use of the logo in printed and online publications. A separate web style guide provides additional guidelines for maintaining Whitworth University's visual identity on the web. For information on how to acquire or use the Whitworth logo, please contact the Whitworth University Communications Office at 509.777.3218 or