Goal 4: Story

Whitworth will grow its national and international standing as an unapologetically Christ-centered university that is a respected leader in higher education with a reputation for excellence.

Objective 4.1 – Communicate Whitworth's mind-and-heart educational experience to prospective students and their families in a way that highlights our enduring commitment to Christian higher education and addresses current perceived and real roadblocks to college attendance.

Objective 4.2 – Communicate the opportunities provided by new and existing strategic partnerships to alumni, current parents, community partners and donors so that they may better support Whitworth students pursuing a mind-and-heart education, leading to a stronger, more enduring community of shared purposes.

Objective 4.3 – Promote programmatic elements of our mission to enhance the public's understanding and appreciation of Whitworth as a leading liberal arts university and as a leader in Christ-centered higher education.

As the strategic plan is executed, goal objectives will be updated with measurements presented in the form of key performance indicators (KPIs) or key performance results (KPRs). These indicators enable Whitworth's cabinet and University Council to monitor progress toward achieving objectives.